Obama then recounted a science experiment (“not a big scientific experiment, but just an experiment that somebody did during the revolution that was taking place in Egypt”) where a liberal, a conservative and a “quote-unquote moderate” were asked to search for “Egypt,” and Google presented each of them with very different results.
“Whatever your biases were, that’s where you were being sent, and that gets more reinforced over time,” he said. “That’s what’s happening with these Facebook pages where more and more people are getting their news from. At a certain point you just live in a bubble, and that’s part of why our politics is so polarized right now.”
Appropriately for a politician who was so closely associated with hope, Obama also offered some optimism: “I think it is a solvable problem, but I think it’s one that we have to spend a lot of time thinking about.”
It seems that Facebook and the other big platforms are at least trying to address the issue. Yesterday, for example, Facebook’s Mark Zuckerberg announced that the social network will be prioritizing “meaningful social interactions” over news and publisher content.